BlackBerry 10 launched

Launch of BlackBerry 10; OPPA! BB Style!!

OPPA!! BB Style. Yes, Canadian technology premier Research in Motion, regularly known as RIM, Company that developed BlackBerry mobile OS platform and BlackBerry mobile phones, are going to make history in mobile industry today.

"We expect tomorrow to really be the kickoff for the introduction of Blackberry 10," RIM's Chief Marketing Officer Frank Boulben told ABC News in a phone interview. "We have been engaged for quite a period of time with the two main constituents -- the carriers and the developers -- and we've already said we are in the labs of more than 150 carriers around the world."

Though, Apple said earlier that there would be 240 carriers serving iPhone 5 by December and that was enormous in mobile phone launching history, the numbers are yet to confirm. But Boulben points out that BlackBerry 10 is an entirely new operating system that doesn't share a single line of code with previous BlackBerry software; the iPhone 5 and iOS 6, by contrast, was essentially an upgrade. "We are highly differentiated in four areas," Boulben said. The first is with communications -- RIM has designed the software around a messaging hub and new multitasking features. The second: the touch keyboard, which predicts words as you are typing them. Lastly, RIM says it’s BlackBerry Messenger and its BlackBerry Balance feature, which separates work from personal uses on the phone, set it apart.

At Wednesday's event BlackBerry will show its new handsets in detail. RIM is expected to release a touch-screen device called the Z10 and another with a physical keyboard. AT&T, T-Mobile and Verizon have said they will carry devices that run the new software. Boulben also said RIM will highlight major differences between BlackBerry 10 and the other leading mobile phone platforms.

There’s another good news for developers also. Alec Saunders, RIM’s Vice President of Developer Relations told, “Our goal is to get as many applications out in the store as we can”. Good luck guys- get the most outrageous applications out from your basket.

****PRESS RELEASE OF RIM****

BlackBerry 10 Launch Event Available Via Webcast on January 30th, 2013

WATERLOO, ONTARIO--(Marketwire - January 28, 2013) - Research In Motion (RIM) (NASDAQ: RIMM)(TSX: RIM) will be broadcasting the BlackBerry® 10 launch event on January 30th, 2013, via webcast. The event will happen simultaneously in New York, Toronto, London, Paris, Dubai, Johannesburg, Jakarta and Delhi. This day will mark the official launch of its new platform - BlackBerry 10, as well as the unveiling of the first two BlackBerry 10 smartphones. Details on the smartphones and their availability will be announced at the event.

A live webcast will be held beginning at 10 am ET, which can be accessed via http://www1.rim.com/newsroom.html.

 



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